Candidate Profile

    Roo0394

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    About

    Skilled in Content Marketing, Digital Marketing, Marketing Strategy, Paid Marketing, SEO and Web Analytics, Brand Contact, Digital Marketing, Google Ads, Search Fundamentals of Digital Marketing, Google Ads Display

    Proficient in

    Accurately monitor and report campaign resultsFollow directions and contribute as a member of the SEO & PAID ADS teamWordPress basics and optimizationContent MarketingSEO On-page and off-pageSEO auditingPPC using Google AdsGoogle analyticsYoast keyword optimizingLoading speed and other optimizationKeyword researchSet up Google AdWord campaignsOptimising Google AdsWhite hat link building
    International

    Yes

    Availability

    Part-time or Full-time

    Experience

    3 years

    Previous Roles

    2

    Work History

    Digital Campaign Manager
    Paid Media Specialist

    Key Responsibilities in Most Recent Role

    Job Title: Paid Media Specialist

    3 years
    • Implement campaigns — Create, execute, and manage digital advertising campaigns. Google Ads, Facebook, and LinkedIn paid media implementation, including technical know- how, accurate campaign structure, managing spend, and budgeting.
    • Monitor campaign performance — Track and analyse campaign performance on a day-to- day basis to ensure campaigns are performing at an optimal rate. Making adjustments to meet KPI objectives. This includes the daily monitoring of budgets, keywords, campaigns, and overall account health.
    • Digital Research — Keep up to date with the latest developments in the digital advertising arena. Ensuring that campaigns are taking advantage of any new features available and best practices.
    • Campaign Testing – Ensure that campaigns are continuously learning and adapting by implementing tests across digital campaigns. Planning an approach, executing, and sharing the knowledge with team members.
    • Reporting – Report on ad and campaign performance

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