Candidate Profile

    Roo0670

    Interested in this candidate?

    Book a call to discuss hiring

    About

    13 years of experience, holding a Btech qualification in Public Relations Management, with an Honours in Strategic Communication

    Proficient in

    Public relations ManagementMedia Relations ManagementMultimedia project management designbrand positioningsocial media content development
    International

    Yes

    Availability

    Part-time or Full-time

    Experience

    13 years

    Previous Roles

    3

    Work History

    Marketing Manager: Faculty of Humanities
    Public Relations Manager
    Senior Coordinator: Marketing & Corporate Communications

    Key Responsibilities in Most Recent Role

    Job Title: Public Relations Manager

    13 years
    • Ensure that all the communication efforts are consistent in conveying the professional image of the SAMRC and its key messaging
    • Continuously identify public relations touchpoints and get buy-in from internal stakeholders for participation
    • Together with the Web and Social Media Manager, promote the SAMRC’s brand online through generation of relevant content for the organisation’s social media profiles such as Twitter, Facebook, and YouTube
    • Actively engage with our audience by replying to their comments and responding to their questions
    • Identify opportunities for SAMRC’s visibility in schools
    • Identify PR opportunities through schools’ liaison across all nine Provinces
    • Through coherent messaging via MRC Announcement, build a favorable brand image with employees
    • Pro-actively profile the SAMRC in the media by through media material such as media releases; media invites; media advisories and engagements
    • Extensively monitor the SAMRC’s profiling by the and prepare reports as and when required.
    • Analyse monthly and quarterly media reports and track record of SAMRC performance in the media space.
    • Communicate SAMRC media performance internally
    • Source media buying opportunities and develop content based on communications plans for individual campaigns, conferences, etc.
    • Provide media advise and support to SAMRC principals as and when required i.e. during interviews
    • Manage all media inquiries by either responding to and coordinate. interviews and written responses to between SAMRC scientists and the media
    • Provide media training and support to SAMRC expert
    • Understand the brief and conceptualise with the Head of Corporate Communications multimedia related projects
    • Develop concept notes/briefs for multimedia projects in collaboration with the Brand and Creative Manager
    • Ensure buy-in from relevant stakeholders and approval
    • Communicate and coordinate with service providers to deliver on projects
    • Align interview opportunities or public engagement with strategic communication objectives. Ensure that messaging is communicatively sound and relevant
    • Ensure brand visibility
    • Receive and translate research information into simplified social media captions
    • Create, review, and edit health research related content for social media sharing
    • Align SAMRC online messaging with its organisational purpose and work

    Ready to discuss hiring this candidate?

    Book a call